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Uses of Blogs, Edited by Axel Bruns and Joanne Jacobs
Buy now at Amazon! Forthcoming & recent appearances
27 April 2012 Media140: Digital Futures, Perth, Australia (Keynote)
27 February 2012 LincUpLive, Lincoln, UK (Briefing)
16 February 2012 Like Minds Social Media Week Immersive, London, UK (Trainer/Speaker)
29 January 2012 2012 Learning Technologies Conference, London, UK (Keynote)
1 December 2011Online Information Conference Seminar London, IK (Speaker)
12-14 October 2011 MyNewsDesk Event, Sweden (Keynote)
6 October 2011 Engine Group Breakfast Seminar, London, UK (Guest Speaker/Trainer)
16 September RigaConfernce 2011, Riga, Latvia (Panellist)
9 September 2011 Linc Up Live, Lincolnshire, UK (Keynote)
28 July 2011 AlphaVersion Social Media Seminar, London, UK (Guest Speaker)
8 June 2011 Sheffield Doc/Fest, Sheffield, UK (Panel Chair)
11 April 2011 BCS event: Business and Social media - a forced relationship?, London, UK (Panel)
29 March 2011 Social Media World Forum: Socialisation of the internet, London, UK (Panel)
9 March 2011 Exploring Data Driven Innovation - Creative Industries Knowledge Transfer Workshop, Edinburgh, Scotland (Keynote)
1 March 2011 NATO Public Diplomacy Summit, Brussels Belgium (Keynote)
10 February 2011 Social Media Week London debate: Social influence, London (panel)
8 February 2011 Social Media Week London: An Ecology of Engagement, London (Presentation)
20 January 2011 British Computer Society: Are you social or anti-social?, London (panel)
18 November 2010 Word of Mouth Marketing Association Summit, Las Vegas, USA (Panel)
15 November 2010 Not for Profit Summit '10, London, UK (keynote)
28 & 29 October 2010 Like Minds Autumn 2010, Exeter, UK (Immersives)
7-8 October 2010 Mindtrek 2010, Tampere, Finland (Keynote)
Social networks
Tag Archives: marketing
Updates, blog posts and general excitement about the new job

Tweet It’s been a while since I have had a chance to blog here, but that’s been because I’ve been flat out moving back to Oz and getting settled at 1000heads. I’m now happily ensconced in the Sydney office and … Continue reading
Posted in blog, business, Ideas, marketing, personal, social media
Tagged 1000Heads, marketing, socialmedia
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Influence & marketing

Tweet Last night I spoke at an event in London for marketing and PR practitioners on influence. I quite deliberately constructed a presentation which I knew would not be popular; I wanted to challenge marketing professionals on their focus on … Continue reading
Word of mouth and incentives for social media campaigns
Tweet Recently I’ve been approached by a number of people in the digital marketing sector to provide advice or give feedback on social media seeding campaigns for businesses. While each campaign has been different, and needed to address the specific … Continue reading
Liveblogging final day at #womma
Tweet I’m here getting ready for the final morning’s keynote at the Word of Mouth Marketing Association’s annual summit. This morning the opening keynote is ‘Tweets, Posts and Status Updates’, with Jeremiah Owyang, Rick Murray, David Chamberlin, Stephanie Agresta, and Erica Swallow … Continue reading
The trough of disillusionment for social media strategies
Tweet I’m getting a lot of work lately from PR, media and buying agencies on social media strategy development. And I love it. It’s interesting work and I believe in what I am doing. I’m subject to non-disclosure agreements so … Continue reading
Social media marketing propaganda
Tweet Amidst the absurd flow of articles I’ve come across associated with social media and business in the past few weeks, I’m most irritated by headlines such as ‘how to make $$$ with social media’ and ‘all the tricks of … Continue reading
Digital media events: May – July 2009
Tweet A few people have been asking me what’s happening by way of digital media events in coming months. So I’m collating a list. This isn’t comprehensive but it’s a start. MAY * Future of web design – 30 April … Continue reading
Why the Skittles social media campaign failed
Tweet Yesterday, the candy brand Skittles relaunched its product with a social media campaign which would annoy the hell out of most social media marketers, let alone their unsuspecting consumers. Their home page at skittles.com has been converted into a … Continue reading
Social media ‘special sauce’
Tweet I’m reading a lot lately about the notion of status updates and alerts as key aspects – the ‘special sauce’ – of social media that need to be ‘harnessed’ for success in the global financial crisis. But while I … Continue reading

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