Tag Archives: WOM

Word of mouth and incentives for social media campaigns

Buzz - from Wikimedia Commons

Tweet Recently I’ve been approached by a number of people in the digital marketing sector to provide advice or give feedback on social media seeding campaigns for businesses. While each campaign has been different, and needed to address the specific … Continue reading

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Liveblogging final day at #womma

Talking from Wikimedia Commons

Tweet I’m here getting ready for the final morning’s keynote at the Word of Mouth Marketing Association’s annual summit.  This morning the opening keynote is ‘Tweets, Posts and Status Updates’, with Jeremiah Owyang, Rick Murray, David Chamberlin, Stephanie Agresta, and Erica Swallow … Continue reading

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Liveblogging from the Word of Mouth Marketing Association

Talking from Wikimedia Commons

Tweet I’m here at the opening keynote session at the Word of Mouth Marketing Association summit here in Las Vegas, Nevada. The Kitchen Sisters are speaking about the Art of Storytelling. Speakers are Davia Nelson and Nikki Silva. Keep refreshing … Continue reading

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Word of Mouth

Tweet Last night I was delighted to return home and find a link in my email inbox to the 1000Heads list of Thought Leaders in Word of Mouth. I admit to being very chuffed indeed to making this list, and … Continue reading

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